Privacy Policy
Your Data. Your Trust. Our Commitment.

At Hortiprise, we take your privacy seriously. This policy explains how we collect, use, and protect your personal information when you use our agricultural management platform.
This privacy notice applies to all websites, platforms, and services operated by Hortiprise, including our online and mobile SaaS-based products related to farm management, resource tracking, and agribusiness solutions. We may update this notice periodically, and when significant changes are made, we'll inform you clearly and promptly.

What is Personal Data?

When we say "personal data," we mean information that can identify you—such as your name, email, contact number, address, payment details, or business-related data you upload into the platform. This also includes similar information you may upload about other users within your team.
If the data is anonymized or aggregated and can no longer identify any individual, it is no longer considered personal data, and this notice does not apply.

Who Are We?

In this document, "we", "our", or "us" refers to Hortiprise, a brand owned and operated by our company, headquartered in Gurugram, Haryana. Our contact details are available on our "Contact Us" page and at the end of this privacy policy.

Our Principles of Data Protection

The core values that guide how we handle your data

Transparency

We are open and transparent about how we handle your data. You may contact us anytime with questions about our privacy practices and data processing activities.

Enablement

We use data to help you manage your farm operations efficiently, delivering insights and optimizations aligned with your agricultural goals and business needs.

Security

We follow industry-leading practices to ensure your data is protected at all times. Your agricultural information deserves the highest level of security.

How We Collect Your Data

  • Data You Provide

    Information you provide when signing up, onboarding your team, inputting crop or inventory data, or using any core functionality of our services.

  • Direct Contact

    When you contact us for support, attend training, participate in events, or interact on social media, you may provide personal information.

  • Automated Data Collection

    We automatically gather information such as IP address, browser type, device details, and usage activity via cookies and analytics tools to enhance your user experience.

  • Third Parties

    Occasionally, we receive data from trusted partners or public sources to validate, improve, or personalize your experience with our services.

Data Processing Legal Basis

We process this data only:
To fulfill contractual obligations
When there is legitimate interest not overridden by your rights
To comply with legal obligations
With your explicit consent
Important: If you don't provide necessary data, you may not be able to access certain features or services. If your data was entered by another Hortiprise subscriber, please contact them directly for data access or correction.

How We Use Your Data

We use your personal data to provide and improve our services

Communication

To keep you informed and provide support
  • Share training content, system updates, or support information
  • Notify you of changes, alerts, or planned outages
  • Send relevant marketing, updates, or research opportunities

Platform Operations

To facilitate core platform functionality
  • Help you manage team access and statutory compliance
  • Usage tracking, feedback, and analytics to enhance experience
  • Fraud prevention and compliance with Terms of Use

Service Enhancement

To improve and personalize your experience
  • Troubleshooting via email, live chat, or phone
  • Send personalized messages or targeted ads (per your preferences)
  • Aggregated data for reporting, insights, and market understanding

How We Share Your Data

With your consent, we may share your data with:
  • Our parent company and subsidiaries
  • Third-party service providers (hosting, email, analytics, etc.)
  • Regulatory and legal authorities, if required by law
  • Others, if legally permitted and you have granted consent
We only share what's necessary and require third parties to uphold data protection standards. Hortiprise is not liable for misuse once data is shared with authorized third parties under consent or legal obligation.

Security Measures

We implement physical, electronic, and procedural safeguards to protect your data:
  • End-to-end encryption for data transmission
  • Advanced firewalls and intrusion detection systems
  • Restricted access controls and authentication
  • Regular security audits and system updates

Your Rights

You have complete control over your personal data

Access Your Data

Request a copy of all personal data we hold about you, including your agricultural records, account information, and processing activities.

Request Correction or Deletion

Request correction of inaccurate data or deletion of your personal information when it's no longer needed for our services.

Object to or Restrict Processing

Object to or restrict how we process your data, and withdraw consent for marketing communications at any time.

Exercise Your Rights

Contact us at support@hortiprise.com to exercise your rights. Unsubscribe links are also provided in marketing emails for easy opt-out.
If you're unsatisfied with how we manage your data, please reach out to us so we can resolve the issue promptly.

Additional Information

International Data Transfers

Your data may be processed in countries outside your own. Where required, we ensure compliance through Standard Contractual Clauses, adequacy decisions by regulatory bodies, and secure cloud infrastructure with strict access controls. By using our services, you agree to such transfers under secure conditions.

Data Retention Policy

We retain personal data as long as needed for ongoing business or legal compliance. Data will be retained during the term of your relationship and a reasonable period thereafter. Aggregated, anonymized data may be stored indefinitely for analysis or research purposes.

Business Transitions

In case of mergers, acquisitions, or asset transfers, your personal data may be transferred as part of the transaction. You will be notified in advance of any such events and changes in data ownership or processing practices.

Policy Updates

We may update this privacy notice periodically to reflect changes in our practices or legal requirements. When significant changes are made, we'll inform you clearly and promptly through email notifications or prominent notices on our platform.

Questions About Your Privacy?

We're here to help. Contact us with any questions or concerns about this privacy policy or how we handle your data.

Email Us

support@hortiprise.com

Visit Us

Gurugram, Haryana

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